> For the complete documentation index, see [llms.txt](https://docs.mediarithmics.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.mediarithmics.io/connectors/destinations/kameleoon.md).

# Kameleoon

The two ways to personalise a Kameleoon experience from a mediarithmics segment.

Kameleoon is an experimentation and on-site personalisation platform. mediarithmics connects to it two ways, and they are not interchangeable.

## Which connector to use

<table data-search="false"><thead><tr><th width="300">Connector</th><th></th></tr></thead><tbody><tr><td><a href="/connectors/destinations/kameleoon/client-side.md"><strong>Client Side</strong></a></td><td>Writes segment membership to the visitor's browser local storage, under the key <code>mics_kam_seg</code>. <strong>No identifier leaves your CDP.</strong> Only reaches users who visit your site, and volumes build up over time.</td></tr><tr><td><a href="/connectors/destinations/kameleoon/server-side.md"><strong>Server Side</strong></a></td><td>A server-to-server connection sending the mediarithmics <code>vector_id</code>. The whole audience is sent, including history.</td></tr></tbody></table>

Choose **Client Side** when keeping identifiers inside the CDP matters more than reach. Choose **Server Side** when you need the full audience, including users who have not visited recently.

## What each connector sends

<table data-search="false"><thead><tr><th width="220">Connector</th><th width="230">Type</th><th></th></tr></thead><tbody><tr><td><a href="/connectors/destinations/kameleoon/client-side.md">Client Side</a></td><td>Client-side (local storage)</td><td>None - segment names only, kept in the browser</td></tr><tr><td><a href="/connectors/destinations/kameleoon/server-side.md">Server Side</a></td><td>Server-side</td><td>mediarithmics <code>vector_id</code></td></tr></tbody></table>

The client-side connector is the [Browser Local Storage](/connectors/destinations/browser-local-storage.md) connector with a fixed key, and inherits its timing rules.

## Partner documentation

Kameleoon documents its own platform at <https://docs.kameleoon.com/>. Use it for anything that happens on the partner side of this connector: account setup, the fields the partner expects, and its own limits.


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