> For the complete documentation index, see [llms.txt](https://docs.mediarithmics.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.mediarithmics.io/collaboration/plan-and-integrate/frame-your-dcr-project.md).

# Frame your DCR project

Settle the decisions a Data Clean Room partnership needs before you configure anything.

## Your goal

Decide what your Data Clean Room partnership needs before you configure anything: the type of collaboration, the data you share, what may leave the Clean Room, and who sets up what.

## Expected outcome

A clear picture of your partnership before you configure anything: which type of collaboration it is, what kind of data will and will not leave the Clean Room, and which parts of the setup are self-service and which need your Account manager.

## When this is useful

* When you open a partnership with a new partner.
* When you add a new use case to an existing partnership.

## The decisions to make

Each row is a decision you have to take, and the page where you act on it.

| Decision                                                 | Why it matters                                                                                                                                                                                                                                                                                                                                                              | Where you act                                                                                                                                                                                               |
| -------------------------------------------------------- | --------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| Which type of collaboration matches your use case        | mediarithmics provides each type out of the box as a [Collaborative App](/collaboration/plan-and-integrate/setup-clean-rooms/clean-rooms.md#what-a-collaborative-app-is). Data Sourcing, Media Audience Portal, Retail Brand Portal, TV Audience Portal, and Classified Ads Audience Portal each scope a different business context and a different set of allowed outputs. | The comparison table in [Clean Rooms](/collaboration/plan-and-integrate/setup-clean-rooms/clean-rooms.md#what-a-collaborative-app-is)                                                                       |
| What you are comfortable letting leave the Clean Room    | A Collaborative App restricts the authorized outputs to some combination of `INSIGHTS` (aggregated results only), `ACTIVATION` (identifiers for media activation), and `ENRICHMENT` (attributes or segment memberships enriching a partner's datamart). Decide which of these your governance allows before you pick a Clean Room Template.                                 | [Clean Rooms](/collaboration/plan-and-integrate/setup-clean-rooms/clean-rooms.md#what-a-collaborative-app-is)                                                                                               |
| Whether the privacy guarantees fit your compliance needs | Every aggregated result is protected by differential privacy, a default minimum threshold of 10 matched users, and rounding to the lowest ten.                                                                                                                                                                                                                              | [Security and privacy](/collaboration/plan-and-integrate/setup-clean-rooms/security-and-privacy.md)                                                                                                         |
| Whether you need the managed version                     | Pre-campaign and post-campaign Insights dashboards are currently available in the managed version only; self-service covers dataset onboarding, matching, and activation.                                                                                                                                                                                                   | Your Account manager can confirm which version applies to your environment.                                                                                                                                 |
| Who requests the Bunker and the Clean Room Template      | Both are set up with your Account manager rather than self-service today. Plan for that lead time.                                                                                                                                                                                                                                                                          | [Bunkers](/collaboration/plan-and-integrate/setup-clean-rooms/bunkers.md#getting-a-bunker), [Manage your clean room templates](/collaboration/prepare-your-environment/manage-your-clean-room-templates.md) |
| Which datasets you share                                 | Each dataset has a type and a source, and not every type/source combination is available in self-service.                                                                                                                                                                                                                                                                   | [Share your datasets](/collaboration/prepare-your-environment/share-your-datasets.md#what-a-dataset-is)                                                                                                     |
| Which matching keys you use                              | A matching key is the identifier your dataset and your partner's are matched on. If you use Email, agree with your partner on the hash method.                                                                                                                                                                                                                              | [Share your datasets](/collaboration/prepare-your-environment/share-your-datasets.md#matching-keys)                                                                                                         |
| Which activation feeds both partners approve             | By default, no feeds are available for activation within a Clean Room. Only feeds approved by both partners are whitelisted.                                                                                                                                                                                                                                                | [Activate audiences across partners](/collaboration/collaborate-with-a-partner/activate-audiences-across-partners.md#managing-the-compatible-feed-list)                                                     |

## The order of work

{% stepper %}
{% step %}

### Get your Bunker

The mediarithmics team creates the Bunker that hosts your datasets. Ask your Account manager to set one up in your environment.

[Bunkers](/collaboration/plan-and-integrate/setup-clean-rooms/bunkers.md#getting-a-bunker)
{% endstep %}

{% step %}

### Set up your Clean Room Template

Turn your governance decisions into a reusable Clean Room Template for the Collaborative App you chose.

[Manage your clean room templates](/collaboration/prepare-your-environment/manage-your-clean-room-templates.md)
{% endstep %}

{% step %}

### Create the Clean Room

Open the Clean Room with your partner from that template.

[Create a new clean room](/collaboration/prepare-your-environment/create-a-new-clean-room.md)
{% endstep %}

{% step %}

### Share your datasets

Bring your data into your Bunker and share it into the Clean Room with the purposes you agreed on.

[Share your datasets](/collaboration/prepare-your-environment/share-your-datasets.md)
{% endstep %}

{% step %}

### Match and analyze

Match your dataset with your partner's to compute the overlap, and read the resulting insights.

[Analyze cross-partner behavior](/collaboration/collaborate-with-a-partner/analyze-cross-partner-behavior.md)
{% endstep %}

{% step %}

### Activate or measure

Reach the common or exclusive users on your activation platforms, or measure the results of a joint campaign.

[Activate audiences across partners](/collaboration/collaborate-with-a-partner/activate-audiences-across-partners.md), [Measure campaign performance with third-party data](/collaboration/collaborate-with-a-partner/measure-campaign-performance-with-third-party-data.md)
{% endstep %}
{% endstepper %}

## How you know the framing is done

* Every row of the decision table has an answer, and an owner.
* You and your partner agree on the matching keys and, if you use Email, on the hash method.
* Your Bunker and your Clean Room Template are requested from your Account manager.

## Related pages

<table data-view="cards" data-search="false"><thead><tr><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>Understand clean room concepts</strong></td><td>The Bunker, Clean Room Template, and Clean Room layers, and the privacy guarantees behind them.</td><td><a href="/collaboration/plan-and-integrate/setup-clean-rooms.md">Understand clean room concepts</a></td></tr><tr><td><strong>Getting started</strong></td><td>What a Data Clean Room is, and the other ways to collaborate.</td><td><a href="/collaboration/readme.md">Getting started</a></td></tr></tbody></table>


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